Things You Need to Know That Can Drive Sales in a Blog
Over time there is increased importance in search engine optimization – SEO as it is believed it is key to the success of any business. Statistically in the US there is a rise in SEO expenditure in the years 2008 and 2020 to the tune of billions! This investment is expect to rise within the next three years. Relevant SEO in a blog are needed for any business. What we need to know is what one needs to do to maximize returns from a blog. In a website, SEO in a blog are some tips that need to be used. They are as discussed here below and are helpful in attracting leads in a blog.
Thorough keyword research
Most businesses do not see the importance of researching on keywords when a blog post is being written. The tools on the web are used for keyword research to help the business. Articles are written from the results of the keywords found and are used as the starting point. When writing the blog, meta descriptions, headers, content and sub-headers should not be omitted. A blog should however not center its content only on keywords. Google has it that webmasters could create content of high value. An overly stuffed blog scores low on SEO.
If time is a constraint to delivering high quality blog content then it is better to have it written at a fee. A writer who can thoroughly reresearch r keywords is a plus.
Bounce rate reduction
If visitors come to a page read very little content and exit sooner that they got in counts as bounce rate. According to Google a website that has low content has a low bounce r rate To generate leads one has to have a well written blog and will have zero bounce rate.
Images are good
This tip of optimizing images is important. It is always good to have one image in every blog post. Text only articles are viewed less times than those that have image features. Blog posts are complimented by high quality images. Proceed to a HTML and here insert an image with a keyword. Keep to the content of the blog when inserting titles.
Applying these SEO tips gives the business a higher chance of success. A good blog and website has a higher chance of generating leads. Anybody who sets up a company and links it to a website has a desire to see it grow that is why they even invest heavily on and ensure that the blog posts therein are attracting customers.